What’s better than shopping? Well, a lot of things. Almost everything if you ask me. Although, shopping knowing that you can grab a bargain and at the same time help people who are doing it rough is a nice feeling.

This has become one of my favourite projects of all time. I loved everything about it. From leading the creative direction to creating the key visual and rolling out all the print and digital materials. I even volunteered to be the event photographer and met some very nice people.

I even bought a few little gifts for my girlfriend. I mean, I had to.